“Working with Guillaume was incredible for both me and the company. It helped me transition from a founder who knew some sales to one who was confident as a salesperson and later on sales leader. Guillaume also was key in crafting the right sales process for us. His expertise helped us go upmarket, close the first clients, allowing us to close significantly larger opportunities. He also greatly contributed in the recruitment of our first hires in the sales team. All in all, Guillaume was a game-changer for our growth!”

“Guillaume is a beast. Over four years at Algolia, he was our top-performing Enterprise sales manager, consistently crushing quota and leading strategic deals. He successfully designed and closed our largest and most critical contracts across mid-market and Enterprise segments.”

“Guillaume is the GOAT! The best decision that I ever took as a founder was to work with Guillaume. Not only he's truly an amazing human being, giving energy and intensity in every call and messages, but he's also committed to truly understand your product and help you shape the sales strategy on the long run. His experiences have been more than valuable and clearly there is a before and after when you're working with him. In the first call with him, he opened the pathway to understand how to make our company scale the first 0-1M while setting up the stepping stones for the next milestones. Can't recommend enough as a technical founder."

“Guillaume helped us compress what would have taken a full year of trial and error into just a few months by implementing the right process and tactics. He guided us all the way to the €1M milestone. That included structuring our sales engine, improving how we prioritize, and helping us recruit the right people at the right time. He delivered on his mandate: take us to €1M.”

"Guillaume has played a key role in building the foundations of our sales org and taking us to €1M ARR. Not only was he a demanding coach who helped me significantly improve my sales skills, but he was also a sparring partner on all my GTM topics (recruitment, pricing, etc.). I recommend him to any ambitious founder who wants to put their business on the path to success."

“Guillaume has been invaluable for helping us structure our commercial approach & creating a scalable, repetitive, predictable sales process. Since we worked together our deal size grew 4x, our messaging resonates better and we are closing customers faster. Beyond the companies growth, Guillaume helps cutting through the noise of fast-changing priorities and his advices have helped me grow as a founder. I recommend Guillaume to every founder that is looking to crack the PMF and upgrade their sales game.”

“As a SaaS founder, Guillaume's coaching has been transformative for me to become excellent at sales. In just three months, we've seen our monthly recurring revenue double. Deals now close faster, with our deal size soaring to four times its previous value, all while improving predictability. Leveraging his startup founder background, Guillaume also provides invaluable insights into our strategy, positioning, pricing, and recruitment. His impact has been profound to Escape!”

“Working with Guillaume has been transformational for my go-to-market efforts. We completely revamped our messaging and positioning, making it much clearer and more compelling to our target audience. Guillaume helped me design an actionable lead generation strategy and a professional sales process that I now confidently run. His sharp feedback and strategic insights have saved me months of trial and error. I now have a clear path to building revenue I couldn’t recommend him more to any founder serious about getting their first million.”

“Thanks to his profound understanding of sales processes, Guillaume played a significant role in helping us win a crucial RFP. Moreover, his ability to define and articulate our core messaging has significantly enhanced how our prospects perceive us, ensuring our message resonates deeply with our target audience. Furthermore, Guillaume's insights into startup sales dynamics and strategic positioning of our product offering have been instrumental in elevating our business acquisition strategies.”

“Working with Guillaume is like having a seasoned business cofounder. He has been tremendously helpful with our go-to-market efforts. We revamped our whole sales messaging and are now approaching prospects with a value-selling strategy. Guillaume provides clear, practical advice that helps us better address our market and prospects.”

“Before working with Guillaume, I saw sales more as an art than a science. We had no sales process or tooling in place. Guillaume made us structure our go-to-market, especially our sales motion, from messaging and pipeline management to objection handling and enterprise sales. Thanks to his coaching, we started closing major deals with top-tier logos and more importantly, doing it faster and more predictably over time.”

“Guillaume has been so helpful during our founder-led sales phase, we covered all topics: pricing, sales decks, outreach templates, weekly goals and much more. He's been a great coach and companion and would recommend to any CEO who is trying to crack the first customers.”

“Working with Guillaume completely upgraded our game. He helped us design and iterate a sales motion that actually fit our product, market, and stage. He helped to structure our sales org from scratch hiring, onboarding, incentives, playbooks. Everything. We now have a lead generation engine that works, and our marketing finally drives sales, not vanity. He pushed us to stop hiding behind automation and start selling value. No fluff, no theory, Just focused, hands-on execution. Highly recommend if you're serious about building a GTM machine that scales.”

“With Guillaume we sharpened our commercial proposition substantially. His (1) tangible support on formulating a crisp GTM strategy, (2) coaching and reflection sessions on sales execution, (3) creation of materials such as business cases, sales pitches and investor updates, proved valuable. With his support, we generated more influx and throughput in our sales pipelines. Highly recommended.”

“Working with Guillaume has been a game changer. He helps me take a step back from the daily grind and focus on what really matters. I no longer feel like I’m managing my business alone. I now have someone I can rely on to challenge my thinking and validate my decisions, outside of the day-to-day pressure. His perspective brings clarity and confidence to my actions.”

“Guillaume is, without a doubt, an outstanding operator and coach. His profound knowledge of the SaaS world and the sales process is rarely matched. Guillaume's dedication to delivering exceptional results is essentially a status quo for him. What sets Guillaume apart is his comprehensive understanding of both internal and external factors that shape a SaaS business and its products. He can really navigate the intricate interplay between market/product/customer, allowing him to offer invaluable insights and strategies that drive success.”

“Guillaume has empowered us with a clear and compelling sales narrative. His invaluable assistance in deal negotiations, crafting persuasive pitches, and implementing powerful closing strategies and tactics has been transformative. His background and expertise in enterprise sales make him an exceptional asset for any entrepreneur or account executive looking to elevate their sales game.”